HOW TO BUILD A VIRAL DIGITAL PRODUCT in one weekend

by Izabelle Malmberg

Build A Viral Digital Product mockup

Where you go from no idea → to a product that earns your first $500.

No biz degree. Not a huge audience. No tech skills. No ten grand for a guru.

Just you, your phone, my brain, and one weekend.

Real numbers. Real days.

"Every single day, I get DMs from mums asking, 'I want to make money online, but I don't have anything to sell. How do I start?'"

Instead of giving a half-assed DM back (cause honestly it is simple but it is also not a 2 min conversation) — I've done something better.

I built a step-by-step course showing you the exact same method I used to create my best selling starting solids course "Milk To Meat" and my "Postpartum Fatloss Protocol for Breastfeeding Mums".

These two low ticket products have generated multiple 6-figures for me in the past 2 years — as a stay at home mum w 3 kids btw.
FROM ME TO YOU

$0 → $500K+/yr.With a method anyone can copy.

Three babies. No business background. No clue what I was doing. Just a phone, a kitchen table, and a method. Now I'm handing the whole thing to you for one weekend's work + a small investment.

This is for you if…

You want your own money.
You just don't know where to start.
You don't think you have any "real" skills to sell. (You do. You just can't see it yet.)
You hate having to ask your husband for money.
You've been "thinking about doing something" for ages — and never started.
You've watched another mum mention her $10K month and quietly thought why not me?
You tried an MLM. You bailed. (Smart.)
You don't have a big following. You're not "tech-y."
You don't have $20K for a guru promising the moon.
You just have a phone, some knowledge, and a kitchen table.
That's all I had too.

Here's how it works

1
Pick your viral topic
The thing only you can teach
(I'll show you exactly how)
~ 1–2 HOURS
2
Build your product
PDF, course, audio, workbook
(your choice — done by Sunday)
~ 5–12 HOURS TOTAL
3
Launch it
You've just created your own ATM.
Total value $1,999 USD
$99
today

Price will rise later this month and you won't see this offer again.

Everything you get

For one weekend's work + $99
My framework for building a viral product
The full method across 11 video modules
The Viral Digital Product Playbook
43-page workbook with templates, scripts + fill-in-the-blanks for every module
My Viral Product Generator
Never wonder what to sell again
My Launch It Or Lose It diagnostic
Score your idea before you waste a weekend on it
DM templates + hook formulas
The exact PSR-method hooks and ManyChat DM templates I use to turn reels into sales
Lifetime access
Buy once. Use forever.
Wait — there's more

Plus 2 free bonuses

Two AI tools I built for myself. Now they're yours too.

Bonus #1

Izzy's Viral Product Generator

Answer 3 intentional questions and — based on my framework + teaching — I'll suggest hyper-specific digital product ideas in 30 seconds.

Izzy's Viral Product Generator
included
Bonus #2

Launch It or Lose It

12 questions. One honest score. The diagnostic tool that scores your idea against my actual method — before you waste a single hour building it.

Launch It Or Lose It
included

Both yours when you join today.

How I generate $500K+/yr without feeling like a sh!t person.

You're allowed to want money. It is not unethical.

Selling = helping someone get a result faster than they could on their own. That's it.

And no — you don't have to be one of those people.

The pushy DM senders. The "DM ME 'YES' FOR FREEDOM" girlies. The MLM friend who won't stop messaging you.

That's not selling. That's harassment.

Real selling is a quiet conversation.

You're one weekend away from having your own income.

The 11 modules

01
Pick Your Format
Course, PDF, audio, workbook — and how to choose.
02
Mindset, Health & Goals
The part everyone skips and then wonders why they fail.
03
Position Yourself As The Expert
Find the thing only YOU can teach.
04
Nail Your Offer
The 3 viral criteria + my two AI tools.
05
Build The Product
Your first dollar. Your first version. Get it out of your head.
06
Use AI To Build It In A Weekend
The AI workflow that cut my build time from weeks to hours.
07
Price To Sell
The pricing method behind multi 6-figures.
08
Selling Is Helping
Stop being weird about money. Just help people.
09
Content: The PSR Method
Insights, not advice. Turn words into money.
10
The Viral Engine
Reels + DMs + checkout — the loop that prints money.
11
Launch Week
Your first 7 days live, day by day.
RICH MUM MENTORSHIP

Want me in your corner directly?

The Rich Mum Mentorship is a 4-week 1:1 intensive.

We refine your offer. Build your sales page. Fix your reels. Write your messaging. Get you live.

Whether you're at $0 or $5K/month and scaling to $10K, $30K, $50K+.

One weekend. One product. Money coming in.

This is for women who are done waiting.

DM RICH MUM on Instagram (@themeatbasednutritionist · @earnfromhomemummy) for questions. I read every message.
— Iz xx

Disclaimer Results are not guaranteed or typical. In fact, a lot of hard work is involved.